Master of Business Administration (Digital Transformation)

Course Details

The MBA is a course designed for students with an undergraduate degree wishing to enter or advance in the digital workforce in the areas of technology leadership, digital marketing, or digital transformation. It also appeals to students with an existing postgraduate degree wishing to change career direction or to enhance skills within their current industry as it transforms to digital business. It can also supplement prior study in the areas of technology, data, information systems, business, or other fields, where the student needs to develop and hone skills in the areas of business and management in a digitised context. Digital Transformation - this specialisation builds students’ knowledge and skills to evaluate digital transformation opportunities for organisations wishing to adopt new online business models or enhance their existing models to re-position their business as a result of Industry 4.0 (i4). It emphasises the evaluation of digital transformation opportunities from an ESG perspective, considering factors such as energy efficiency, resource conservation, and social impact. The course presents opportunities for students to blend both technical and operational skills to advise, implement, monitor, and adjust the digital transformation efforts of an array of organisations.

Qualification: Master Degree (By Coursework)

Course structure: 120 Credit Points