Bachelor of Business/Bachelor of Communication (Digital Media)

Course Details

Combine business and digital media to take advantage for the rising demand for digital management and analytical skills in a range of roles and industries. Our business degree equips you to confidently enter the modern business world. It combines key business research and contemporary business best practice, and sets demanding standards to create your future career options. Develop business skills and be able to think creatively and critically, communicate professionally, make ethical business decisions and work in a global context. Graduate with deep knowledge and experience in your chosen major, equipping you as a professional in your chosen discipline. You can study accounting, advertising, economics, finance, human resource management, international business, management, marketing, or public relations. With your double degree you can take advantage of rising demand for the combination of digital management and analytical skills with business project and planning roles across industry and government. Digital media is rapidly changing technology, business, and legal landscapes. The Digital Media major will help you stay ahead in this dynamic environment, whether your goal is to be a digital disruptor/entrepreneur, digital content creator, or leading edge analyst in the world of big data. This course lets you combine communication studies with an emphasis on digital innovation, practical skills, and industry placements and connections. Gain industry experience through internships and work placements in government departments and agencies as well as media, advertising and public relations organisations. Our students have completed placements with Network Ten, Brisbane Festival, Hyperplex Cinemas and BBS Communications Group. In your third year you will investigate and engage with the local media sector, including contributing to the latest media platforms, and you will build your professional networks.

Qualification: Bachelor Degree (Pass)

Course structure: In order to complete this course, you must complete a total of 384 credit points, made up of 192 credit points from the Bachelor of Business and 192 credit points from the Bachelor of Communication (Digital Media). You will undertake the two components of the double degree concurrently.