Australian GovernmentStudy Australia
University of Wollongong

Bachelor of Business (Sport Marketing and Management)


Course Details

Sport marketing and management examines the sports industry from behind the scenes, looking at business and consumer relationships, leadership and promotion of sporting careers and organisation and advancement of sporting businesses. During the Bachelor of Business (Sport Marketing and Management) you will undertake a foundation year that covers all core disciplines of business, while during the second year you will begin your major in sport marketing and management. This specialisation develops skills needed to understand the business of sport and to succeed in careers such as sports administration, sports leadership and management, and sports marketing and public relations.

Qualification: Bachelor Degree (Pass)

Course structure: 144 Credit Points


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