Bachelor of Business majoring in Marketing and Communication
Adelaide University
Course Details
Adelaide University's Bachelor of Business majoring in Marketing and Communication merges marketing practices with communication theories to help organisations achieve corporate goals. Build the skills and knowledge necessary to succeed in the field of marketing, media and communication. Develop a deep understanding of marketing principles, consumer insights, brand development and advertising. Your studies will also explore specialised courses in media, communication and public relations. Build power skills needed to succeed in the future of business. Examine concepts of identity, diversity, equity and inclusion to foster cross-cultural skills and explore bias and power dynamics. Contemporary learning experiences across the degree are underpinned by community and industry engagement. Engage in an industry internship or placement and explore professional pathways in sectors aligned with your interests.
Qualification: Bachelor Degree (Pass)
Course structure: 144 units
CRICOS Code: 115682B
Start date: February, July
Address
Adelaide City Campus
230 North Terrace
Adelaide , South Australia, 5005
Attendance options
Full-time - 3 years
Total tuition costs
AUD $151,500
ENTRY CRITERIA*
OVERALL IELTS: 6.5
* Note that TOEFL and IELTS scores are indicative of overall requirements in either test. Applicants are strongly encouraged to contact the educator for a more detailed breakdown of requirements. Note also that where TOEFL and IELTS scores are published applicants will typically require one or the other.